Last week, Mark Zuckerberg announced that the group behind Facebook, Whatsapp, Instagram and Oculus is no longer called Facebook, but Meta. As a result, his company should be perceived as a Metaverse company, said Zuckerberg. As part of the rebranding, the VR glasses brand Oculus is to disappear. From the beginning of 2022, the Oculus Quest VR headset will operate under the name Meta Quest. The changes coming on Whatsapp and Instagram are smaller.
Name and logo: Facebook replaced by meta
In Whatsapp, for example, the name Facebook is deleted and replaced by “from Meta”. The meta logo will also be displayed in the future. The company only added the name “Whatsapp from Facebook” to the messenger app, which it took over in 2014, two years ago – to make it clear that Whatsapp belongs to Facebook. So now Meta. The upcoming mini rebranding was discovered by the blog Wabetainfo, which specializes in tracking down new WhatsApp functions, in the beta versions of the messenger for iOS and Android.
Users of the beta versions of Instagram also reported about the switch from “from Facebook” to “from Meta”. Some of them shared corresponding screenshots on social media, as the Hindustan Times writes. According to observers, the partial rebranding should officially be played out as an update to the other users of Whatsapp and Instagram in the coming days. This indicates that the name change can already be found in the beta version.
Visual change on Whatsapp and Instagram
Beyond the visual change, nothing should change with the corresponding updates. The “firm belief in the privacy and security of users: inside remains unchanged,” said Whatsapp boss Will Cathcart via Twitter. This contrasts with the record fine of 225 million euros imposed by the Irish data protection authority at the end of August on Whatsapp for violating the GDPR. Whatsapp had announced legal action against the penalty.